About the program

Centara Hotels & Resorts X True Digital Park present CENTARA Startup Sandbox is a program for startups and entrepreneurs who are passionate about hotel and hospitality industry. To strengthen its global vision and inspires stories old and new, this startup sandbox program is looking for startups and entrepreneurs who can identify problems, tackle challenges, and transform new ideas into cutting-edge solutions in order to uplift the travel and hospitality experience of tomorrow by using technology and innovation.

Qualifications for applicants

  • Startup, SME, or a group of people with ideas to change the hospitality industry
  • Participants must be able to participate in all activities under the program such as business plan presentation, consultation with mentors, assessments, and demo day
  • Team members must all be 18 years and older
  • You must have at least 3 people in a team
  • Startup/SME with clear target audience with minimum viable product (MVP) will have advantage

This 3-month startup program will provide:

  • A chance to win 400,000 baht worth of prize value consisting of cash and exclusive gifts
  • Co-working space membership at True Digital Park
  • All-access to join TDPK talks, events, workshops, and networking
  • An opportunity to work with CENTARA in the future
  • 6 startup consultations with mentors from startup and hotel and hospitality industries
  • An opportunity to present a business idea and get insights from CENTARA executives and investment experts on Demo Day

Details and Timeline

Established since 1983, Centara Hotels & Resorts is Thailand’s leading hotel operator with 84 properties span all major Thai destinations and overseas. Throughout the collection, Centara delivers a distinct touch of Thainess with family values, a combination which defines the group’s service style, product, design, and unique guest experience provided to all customers.

Centara provides immersive destinations to just ‘be’ – to be yourself, and to be with loved ones. Diverse facilities, exceptional cuisine, pampering spa treatments and inspiring activities are offered across its six distinct brands to reflect the lifestyles of global travellers, delivered with caring service that allows guests to truly feel a sense of belonging.

Especially in digital era, CENTARA is trying to explore ways to enhance hotel and hospitality service by using innovation in conjunction with True Digital Park to find ideas and solutions from startup and tech industry. Together, we can invent the state of art solution ranging from the efficiency of internal operations to the seamless customer traveling experiences.

  • 29 Jul – 6 Sep

    Application period

  • 10 Aug

    Online open house 

  • 7 Sep

    Pitch list announcement   

  • 9 Sep

    Online elevator pitch

  • 10 Sep

    Final team announcement

  • 15 Sep

    Move-in to sandbox

  • 15 Dec

    Demo day

Apply for CENTARA Startup Sandbox

To qualify for the CENTARA Startup Sandbox, we have a problem statement for you to answer:

“How might we help clients experience their preferred destination or any hospitality offering 

while still providing them with a more exclusive and memorable services”

If you have your answer, click "apply"