LG opens largest business solution center in Southeast Asia ‘LG Business Innovation Center’

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  • February 23, 2023
LG opens largest business solution center in Southeast Asia ‘LG Business Innovation Center’
Bangkok, 23 February 2023 – LG Electronics (Thailand) Co., Ltd., one of the leading global business solution providers, is driving Thailand’s digital innovation by opening the ‘LG Business Innovation Center’, which is the largest in Southeast Asia. Located in ‘True Digital Park West’ with a co-working space and rental space for tech offices and start-ups, this showroom will exhibit innovative high-quality commercial display products with intelligent solutions that meet the needs of leading enterprise customers looking to elevate their business to be ultramodern, and reach the new generation. This is in line with ‘Innovation for You’ – the concept for this new center.

Mr. Sunghun Jung, President, LG Electronics (Thailand), Co., Ltd., said: “This year, people are returning to their normal activities and businesses are returning to full services. LG Thailand sees an opportunity to strengthen our Enterprise Solution business by presenting high-quality information displays for B2B. This includes LED signage, digital signage, and digital signage solutions for hospitality developed from LG’s expertise in research and development in the digital display industry. The LG Business Innovation Center has an investment budget of 100 million baht. In addition to providing the most complete showcase of innovative products and corporate solutions in Southeast Asia, we are also reinforcing LG’s leadership as a solutions provider for business.”

 

Ms. Jeerapa Kongswangwongsa, VP of Business Solutions Indochina Head of Enterprise & IT, LG Electronics (Thailand), Co., Ltd., said: “The LG Business Innovation Center has been designed with the best understanding for the needs of customers based on the ‘Innovation for You’ concept. Customers who visit this center will experience innovations in information display screens available in a variety of formats and get in-depth advice from LG’s experts about selecting information display products and content management solutions that best meet the organization’s needs. The LG Business Innovation Center welcomes customers looking for high-quality information displays with efficient content management tools and can help elevate businesses to be more advanced. LG expects that the center will have up to 2,000 corporate business group customers use the service and consulting within the first year of its launch.”

 

“In 2022, we saw 44% growth in overall information display products compared with last year. The highlight product was LED signage, attributed with the highest sales at 2,000% of the previous year. Commercial displays including business groups for hotels, hospitals, residential buildings, and education grew 44% compared with the previous year. With the newly launched center as well as upcoming new projects, LG is targeting B2B sales growth of 200% in 2023,” Ms. Jeerapa said.

The LG Business Innovation Center shows the full range of information display products, divided into nine zones according to business industry type:

  • Transportation & Outdoor Zone: Transparent OLED displays for installation on BTS, and windows etc. as well as Ultra Strength display for flight information display.
  • QSR for Retail Zone: Self-ordering kiosks and digital menu boards.
  • Gas Station Zone: Solutions for electric charging stations and high-brightness outdoor displays.
  • Corporate Meeting Room Zone: All-in-one LED display 136 inches for big conference rooms and One Quick series displays supporting complete online conferencing.
  • Education Zone: Touchscreen interactive digital board (IDB) that comes with Active Pen.
  • Control Room for Government Zone: An optimum cable-free LED display (LED Bloc) that comes with the possibility of expanding the display’s size without additional signal cables.  The LED Bloc comes with ConnectedCare, a cloud service solution provided by LG, which can remotely support content management, enabling the efficient operation of clients' businesses.
  • Hospitality Zone: Solutions for hotels, hospitals, and residential buildings.
  • Medical Zone: Surgical monitors, clinical and diagnosis monitors, and digital X-Ray detectors.
  • High-end Residential Zone: Micro LED (LG Magnit), a huge display size of 136 inches, displays image and color with maximum realism thanks to its Micro LED technology with 24 million self-emissive LEDs. Systems include Dolby Atmos & Dolby Vision premium sound suitable for entertainment lifestyles in residential buildings and top-tier hotel businesses.

 

Apart from the information displays in the nine display zones, this center also presents a comprehensive range of other commercial displays including curve LED, 90º LED, LED Transparent Film, and innovative display products, etc. The information displays in the center are exhibited as business ideas. Customers can get consultations on screen design to suit space and usage with LG experts, and order information displays to meet specific business needs.

The LG Business Innovation Center is now open at True Digital Park West, 1st Floor, Sukhumvit Road, Soi 101/1. For corporate customers interested in visiting the center, please register in advance at http://lge.ai/61853S2Ah or follow the information about LG commercial displays at https://www.lg.com/th/business/digital-signage 

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  • At TDPK
  • innovation

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